VOICE OF CUSTOMER. INDUSTRY TRENDS. NETWORKING ELEVATED.
WHERE BUSINESS THRIVES
This year’s agenda is packed with ways to connect and engage. From interactive sessions on hot industry topics to peer-to-peer discussions, ISA25 offers a variety of networking opportunities for everyone. The industrial end user panel discussion brings the voice of the customer front and center, providing valuable insights. With sessions focused on collaborative learning and innovative approaches to tech, talent, and community, you’ll leave with new ideas and stronger connections across the industry.
In true ISA style, we’re turning up the networking energy with fresh, creative ways to connect. You’ll build new relationships, deepen connections, and rub shoulders with industry leaders—all while experiencing networking that’s engaging, fun, and goes the extra mile.
ISA25 Agenda
Monday, March 31, 2025
8:00AM–2:30PM CT
Charity Golf Outing at Gaylord Springs Golf Links
Benefiting Workshops for Warriors: Rebuilding American Manufacturing One Warrior at a Time
Monday, March 31, 2025 from 8:00AM — 2:30PM
Charity Golf Outing at Gaylord Springs Golf Links
Tee off at ISA’s Charity Golf Outing on March 31, 2025 at the Gaylord Springs Golf Links in Nashville, TN. This championship 18-hole course, known for its challenging design and breathtaking views along the Cumberland River, offers the perfect setting for hours of networking with industry leaders, kicking off your ISA25 experience in style.
We’ve arranged convenient shuttle services to and from the Gaylord Opryland Resort, ISA25’s official hotel. The outing features an 8:00 AM shotgun start in a scramble format, complete with games, prizes, and raffles.
Enjoy breakfast, lunch, and on-course beverages to keep the energy high, followed by a 19th-hole reception with an open bar and award presentations. Your participation ensures a great day of golf and supports a meaningful cause: a portion of the proceeds will be donated to the Workshops for Warriors: Rebuilding American Manufacturing One Warrior at a Time.
Golf Outing Details
Location: Gaylord Springs Golf Links
Date: Monday, March 31, 2025
Time:
7:00 AM: Shuttles depart every 15 minutes
7:00 AM: Onsite registration open at Gaylord Springs
Experience the Thrill of the Opry on a Private Backstage Tour!
Take it all in: the sights, the sounds, and the stories that only happen backstage – before the country music magic happens onstage. Hang out behind the scenes, and get closer to the stars and legends that make music history every week, live on the Opry.
Tour Highlights
ISA has arranged an exclusive, private tour of the iconic Grand Ole Opry, complete with private shuttle service to and from the venue.
Enjoy a state-of-the-art theater experience with music, special effects, priceless archival footage, and superstar hosts Garth Brooks and Trisha Yearwood.
Discover fascinating stories about the Opry and country music greats with exclusive photos from the Opry’s biggest moments.
Experience the NEW Behind the Airwaves exhibit for an exclusive look at the story behind WSM, the radio home of the Opry.
Walk through the Artist Entrance, where stars walk into the world-famous Opry House every night.
Annual Partners Toast with Private Herm Edwards Meet & Greet
By invitation only.
Monday, March 31, 2025 from 3:30PM — 4:00PM
Annual Partners Toast
This special gathering is all about our valued Annual Partners and celebrating the vital role they play in supporting ISA and shaping the future of our industry.
Join Brendan Breen, ISA CEO, and Joby Strobo, Senior Director of Business Development, as they reflect on our shared successes, offer a glimpse into the exciting year ahead, and raise a glass to the strength of our partnership.
Taking place on the ISA25 Main Stage in the Governor’s Ballroom, the event will also feature an exclusive meet-and-greet with Herm Edwards, the legendary football coach and ISA25 keynote speaker.
Let’s celebrate our achievements together and toast to another year of innovation, growth, and collaboration!
Opening Keynote: Doing the Little Things and Executing Vision
Herm Edwards, ESPN NFL Analyst
Monday, March 31, 2025 from 4:15PM — 5:45PM
Doing the Little Things and Executing Vision
Join us for an inspiring keynote from Coach Herm Edwards, where he will explore how focusing on the little things can lead to executing big visions, both on and off the field. His powerful insights and compelling stories will leave you motivated to elevate your own game—no matter what field you’re playing on!
Coach Edwards is one of football’s most dynamic leaders, with a career spanning decades as a coach, player, and now ESPN football analyst. His leadership and passion for achieving greatness through the details have been a hallmark of his success.
At ESPN, Coach Edwards appears on shows like SportsCenter, Get Up, and Good Morning America, sharing his expertise on both football and life. As head coach at Arizona State, he led the Sun Devils to three bowl games in four seasons and also served as a Professor of Practice at the Walter Cronkite School of Journalism, mentoring future sports media professionals.
Coach Edwards’ NFL coaching legacy includes leading both the New York Jets and Kansas City Chiefs to postseason success in his first season with each team. As a player, he was a cornerstone of the Philadelphia Eagles’ defense, starting every game for nine seasons and recording 33 career interceptions—still among the best in franchise history.
A champion of teamwork and community, Coach Edwards has been recognized with numerous honors, including the Walter Camp Foundation Man of the Year, Team ESPN Commentator of the Year, and the Shell Legacy Award. Don’t miss the opportunity to learn from one of football’s most respected and inspiring figures!
The Opening Party aboard the iconic General Jackson Showboat is packed with excitement. Enjoy a live band, an open bar, casino games, and a delicious full buffet showcasing local flavors—all set against the gorgeous views of the Cumberland River.
Once we dock at Riverfront Park in Downtown Nashville, the night is yours to explore. Stroll down the famous Broadway Strip, where you’ll find vibrant bars, live music, and endless entertainment to enjoy. Shuttles will be available until 9:00 PM to bring you back to the Gaylord Opryland Resort, but if you’re staying out to soak up more of Nashville’s nightlife, taxis and rideshare options like Uber are the perfect way to return later in the evening.
Opening Party Schedule:
5:45-6:30 PM: Shuttles will run from the Gaylord Opryland Resort to the General Jackson. Attendees can enjoy cocktails upon arrival while boarding. You may also choose to take a scenic 20-minute walk to the dock.
6:30-8:30 PM: Set sail! Enjoy dinner stations, casino games, a live band, and networking as we cruise along the Cumberland River.
8:30 PM: We dock in Downtown Nashville, where shuttles will be available for the return trip until 9:00 PM.
9:00 PM: The final shuttle departs back to the Gaylord Opryland Resort.
9:00 PM and onward: Continue enjoying Nashville’s nightlife on your own. When you’re ready to head back, taxis and rideshare options are the best way to return to the resort.
Cruise the Cumberland on the General Jackson to Downtown Nashville
Main Stage Session: Industrial End User Panel Discussion – It Starts with the Customer
-James Brown, President & CEO, Augustine Die & Mold, Inc. and Augustine Plastics, Inc. -Ann Carroll, Financial Manager, Snap On Inc. -Kenny Williams, Co-Founder and CEO, Phenx Products -Jamie Goettler, Chief Revenue Officer, BTX Precision -Joyce Lansdale (Moderator), VP Enterprise Business Development, Vallen; ISA Board Chair
Tuesday, April 1, 2025 from 8:00AM — 9:30AM
Industrial End User Panel Discussion: It Starts with the Customer
What influences purchasing decisions for our End Customers?
Understanding what drives our End Customers’ purchasing decisions is essential for success, and who better to answer these questions than the end users themselves? Questions like, “Who should I buy from and why?” “How much should I buy?” and “When should I buy?” reveal insights into their decision-making processes—insights that, when understood, can create big wins.
Join this moderated panel discussion to hear directly from three prominent End Users about how they make these critical decisions. We’ll dive deeper into their businesses, uncovering what drives their decisions, including sharing their biggest issues/pain points, and how their supply chains can help support their goals.
In today’s complex, ultra-competitive world, success starts with the voice of the customer. This session will help you understand what your end users truly need, shifting the focus from internal priorities to creating real value for your customers.
Ann Carroll
Financial Manager, Snap On Inc
Company Profile
Snap-on Incorporated is an American designer, manufacturer, and marketer of high-end tools and equipment for professional use in the transportation industry including the automotive, heavy-duty, equipment, marine, aviation, and railroad industries. Headquartered in Kenosha, Wisconsin.
James Brown
President & CEO, Augustine Die & Mold, Inc. and Augustine Plastics, Inc.
Company Profile
At Augustine Die & Mold, Inc. (ADM), we specialize in full-service Tool & Mold Manufacturing for customers seeking high-quality, cost-effective services in the Design, Build, Repair, and Maintenance of single-cavity molds, multi-cavity molds, and family molds with complex slides, and prototype molds.
Kenny Williams
Co-Founder and CEO, Phenx Products
Company Profile
PHENX Products is a full-service machine shop that can assist with design all the way through prototype and production. We have 20 years of experience in the manufacturing industry and have worked on Aerospace, Automotive, and Defense projects during that time. We work with all kinds of materials including metals, composites, and plastics. Your material can be as soft as Aluminum or the most hardened steel. PHENX Products can mill it. If you are able to dream it we can help you design and even mass produce it.
Jamie Goettler
Chief Revenue Officer, BTX Precision
Company Profile
BTX Precision is an integrated family of customer-focused, precision manufacturing organizations. They deliver an always-expanding value proposition through partnership, discipline, and thoughtful growth, serving as a precision manufacturing extension for partners in virtually all major end markets.
Joyce Lansdale (Moderator)
VP, Enterprise Business Development, Vallen; ISA Board Chair
Company Profile
Vallen is a leading provider of indirect industrial supplies-all those materials that are not part of the products our customers manufacture. From earplugs to specialty tools, to abrasives and cutting tools, we cover the vast majority of our customers’ maintenance, repair, operations, and production-related needs.
Vallen is also a leader in technical services with offerings that include safety equipment inspection, maintenance, certification, and solution design. Many of our customers look to us for integrated supply solutions and vendor-managed inventory, with Vallen associates on-site, bringing local knowledge and expertise to the specific needs of individual facilities.
It all starts with the End User. As buying behaviors and preferences continue to shift at unprecedented speed, the challenges put on supply chain professionals have never been greater. Staying competitive requires all companies within our industry to stay ahead of the trends shaping our customers’ needs.
This session dives into the latest research on end-customer trends that are influencing their decisions—and, most importantly, how manufacturers, distributors, and reps can better align with their customers.
The companies that succeed won’t just be the ones who recognize these trends but those who know how to act on them to navigate the future. Join us to gain the insights that will help you stay in step with the evolving expectations of your end users.
John Gunderson
John Gunderson is a senior distributor leader with more than 25+ years of experience leading category management, sales, marketing, pricing, analytics, and e-business with companies such as Crescent Electric Supply Company, HD Supply Power Solutions, White Cap Construction Supply, Anixter/WESCO, Modern Distribution Management, and EIS-Inc.
He writes and speaks for leading distributor publications including MDM, HVACR and Electrical Trends, and Industrial Distribution.
Future-Proofing Young Talent: Inside the Emerging Leaders Channel Certification
Developing and retaining high-potential young talent is one of the biggest challenges facing our industry—and the Emerging Leaders Channel Certification (ELCC) program is tackling it head-on.
Now entering its third year with four sold-out cohorts and outstanding feedback from participants and their companies, the ELCC has proven itself as a powerful tool for growth and retention.
In this panel session, hear directly from ELCC students, instructors, and sponsoring employers as they share insights on who should enroll, the skills participants gain, and the impact on company success. If you’ve heard about the ELCC and are wondering if it’s the right fit for your emerging leaders, this is the session to find out.
Don’t miss this chance to see how ELCC can fuel your talent pipeline and drive your company’s future forward.
Patrick Baliva
Executive Sales Director, North America, Norton Saint-Gobain Abrasives
Patrick is the Executive Sales Director at Norton Saint-Gobain Abrasives. He currently runs Saint-Gobain Abrasives’ commercial organization in the Industrial and Automotive Aftermarket sectors. This includes setting strategies for several critical markets which are served by a broad range of abrasive business units, as well as overseeing an organization of customer-facing direct sales and engineering resources.
In his 23rd year at Saint-Gobain, he’s held several sales, engineering, and management roles across North America. His executive positions have included National Sales Manager in Canada, as well as Director of Strategy and National Accounts for North America. Pat is currently on the Board of Directors for ISA and a Council Member with MAPI. He resides in Worcester, MA where he is a Chamber of Commerce Board Member and has also served previously on the board of the United Way of Central Massachusetts.
Caroline Hains
Senior Manager Exclusive Brands, Vallen
Bio coming soon.
Pradip Krishnadevarajan, Ph.D.
Partner & Co-Founder, ACTvantage
Pradip co-founded ActVantage to help distributors drive profitable growth through analytics and talent development. In the last 15 years, he has worked with over 350 companies to boost revenue and margins. His seven books, consistently on the National Association of Distributors’ Top 10 Best Sellers list, are evidence of this thought leadership in wholesale distribution. With a Doctorate in Business Analytics, he plays a vital role in driving data and analytics strategies for several cutting-edge distributors. Before joining ActVantage, he cofounded the wholesale distribution-focused research lab at Texas A&M University’s Industrial Distribution Program.
Win the War on Talent: Building a Veteran-Ready Workplace
-Stephen Bell, Director of State Operations, Tennessee Dept. Of Veteran’s Services -Tim Hallett, Director of Global Product Management, Brady Corporation - Rachel Luis y Prado, COO & Chief Development Officer, Workshops for Warriors -David Ringley, Corporate Account Manager and Vallen’s Salute Chair, Vallen -Ed Solis, Director of Sales, WD-40
Tuesday, April 1, 2025 from 9:40AM — 10:40AM
Win the War on Talent: Building a Veteran-ReadyWorkplace
Each year, approximately 180,000 service members transition from military to civilian life, bringing an invaluable set of skills that any company would benefit from. Yet, finding and retaining exceptional talent has never been more important and challenging.
This session is for those looking to make their workplace more appealing to veterans—a largely untapped talent pool filled with individuals skilled in leadership, teamwork, integrity, high-pressure performance, and more.
Hear from our panel of speakers as they share firsthand stories of building a positive and welcoming community for the veterans working within their company. You’ll leave with practical examples and actionable next steps on how your company can become a vet-friendly workplace.
Presented by the ISA Veterans Empowerment Network.
Panelists:
Stephen Bell, Director of State Operations, Tennessee Dept. Of Veteran’s Services
Tim Hallett, Director of Global Product Management, Brady Corporation
Rachel Luis y Prado, COO & Chief Development Officer, Workshops for Warriors
David Ringley, Corporate Account Manager and Vallen’s Salute Chair, Vallen
Ed Solis, Director of Sales, WD-40
Stephen Bell
Director of State Operations, Tennessee Dept. Of Veteran’s Services
Steve currently serves as the Director of State Operations for the Tennessee Department of Veterans Services since 2023, prior to this assignment, he served as a Regional Director since 2018. He supervised 3 Field Offices located in Ft Campbell, KY, Nashville, and Murfreesboro as well as partners with 24 counties in Tennessee that serve the veterans of this state.
Prior to joining the Tennessee Department of Veterans Services, he served with the Tennessee Department of Military and TennCare. He holds an Associate Degree in Psychology from Jackson State Community College and a Bachelor’s Degree in Business Administration from Excelsior College.
He is a veteran with 28 years of military service, with 23 years of active duty. Deployments include Operation Desert Shield, Operation Desert Storm in Iraq, and Operation Enduring Freedom in Afghanistan. He retired from active service as an Assistant Inspector General in the Army National Guard.
He and his wife, Nichole, currently reside in Cross Plains, Tennessee. They have four children and two grandchildren.
Tim Hallett
Director of Global Product Management, Brady Corporation
Tim Hallett is a United States Marine Corps veteran, having served as an infantryman before advancing to the role of Battalion Training NCO. After three years of service, he transitioned into the civilian workforce, building a career that now spans over 25 years across multiple industries and organizations.
Currently, Tim serves as the Director of Global Product Management – Visual Workplace Safety at Brady Worldwide, where he leads new product development and product positioning for Brady’s safety product portfolio. His expertise in product strategy and innovation plays a key role in shaping workplace safety solutions on a global scale.
Prior to joining Brady, Tim held leadership roles in Sales, Marketing, and Product Management across various industries, with a significant portion of his career dedicated to the electrical industry. His extensive experience and strategic vision continue to drive impactful solutions in the industrial and safety sectors.
David Ringley
Corporate Account Manager and Vallen’s Salute Chair, Vallen
David Ringley, Corporate Account Manager at Vallen, has been married to his middle school sweetheart for nearly 22 years. Together, they have two children—a 20-year-old daughter and a 15-year-old son. A proud veteran, David served in the United States Marine Corps from 2003 to 2007 as a Low Altitude Air Defense (LAAD) Gunner. Following his service, he began a successful 18-year career in the industrial distribution market, spending the last 11 years with Vallen. In addition to his role at Vallen, David is the Chairperson for the company’s SALUTE Veteran Employee Resource Group, where he leads initiatives supporting veteran employees.
Ed Solis
Director of Sales, WD-40
Born and raised in San Diego, CA, Edward “Ed” Solis spent much of his youth at the beach. Ed is a retired Marine infantry officer, and he served proudly with infantry battalions 2/9, 2/4, 2/1, and 3/5, serving in both OIF and OEF. Ed ultimately retired as the Director of the Marine Drill Instructor School (San Diego).
Ed has been with the WD-40 Company for nearly 10 years. His roles have included Regional Sales Manager (Midwest) and Strategic Account Manager (Home Depot), and he now serves as the U.S. Director of Sales for both the industrial and farm trade channels. Ed attended The Ohio State University (a proud Buckeye) for undergrad and the University of San Diego for business school. He and his family currently reside in Colorado, skiing at every opportunity.
Rachel Luis y Prado
COO & Chief Development Officer, Workshops for Warriors
Rachel Luis y Prado is a dynamic executive with over two decades of leadership experience driving sustainable growth and operational excellence. In her various roles as Chief Operations Officer, Chief Academic Officer, and Chief Financial Officer at Workshops for Warriors, she leads cross-functional teams of 60+ professionals while transforming organizational operations—growing annual revenue from $2M to $ 13M and consistently delivering clean audited financials.
With a strong foundation in market research and analysis, Rachel built the foundation that positioned her organization as an industry thought leader. She holds an MS in Survey Methodology & Social Statistics from the University of Maryland, an MA in international and Intercultural Communications from the University of Denver, and a BA in Journalism from the University of Central Florida.
Recognized as a finalist for both the San Diego Business Journal Business Woman of Influence and CFO of the Year Awards, Rachel continues to foster innovation, financial rigor, and strategic growth across all facets of her work.
ISA State-of-the-Channel Update: Distributor & Manufacturer Scorecards and Trends
John Gunderson, Channel Marketing Group
Tuesday, April 1, 2025 from 10:50AM — 11:50AM
ISA State-of-the-Channel Update: Distributor & Manufacturer Scorecards and Trends
Push or Pull? The truth is, it’s both. To succeed in today’s market, manufacturers and distributors need rock-solid partnerships built on transparency and mutual understanding.
In this session, we’ll break down what manufacturers need and value most from distributors— and what distributors need and value from their manufacturer and/or rep. We’ll explore essential business areas, from outside and inside sales, inventory, and delivery, to price competitiveness, digital capabilities, operational excellence, value-added services (like vending and VMI, sales specialization, etc.), and product quality.
You’ll also get an inside look at a new 360-degree playbook used by leading distributors and manufacturers to assess and strengthen their channel partnerships with scorecards for manufacturers, reps, and distributors alike.
In the end, our customers demand more from this supply chain—and that means building stronger, more effective partnerships.
John Gunderson
John Gunderson is a senior distributor leader with more than 25+ years of experience leading category management, sales, marketing, pricing, analytics, and e-business with companies such as Crescent Electric Supply Company, HD Supply Power Solutions, White Cap Construction Supply, Anixter/WESCO, Modern Distribution Management, and EIS-Inc.
He writes and speaks for leading distributor publications including MDM, HVACR and Electrical Trends, and Industrial Distribution.
The New AI Landscape: AI's Rapid Rise in the Channel
-Chris Bauserman, Chief Marketing Officer, Conexiom -Kevin Brown, CEO & Co-Founder, LeadSmart Technologies -Mike Hockett, Executive Editor, Modern Distribution Management -Paul Noble, Founder, Verusen
Tuesday, April 1, 2025 from 10:50AM — 11:50AM
The New AI Landscape: AI’s Rapid Rise in the Channel
The pace of change in AI is unlike anything the industry has ever seen. With soaring adoption rates and fewer barriers to entry, AI isn’t just for the biggest players with the deepest pockets to invest. AI is now essential for maintaining profitability and a competitive edge for all companies in the channel.
Join this session for an eye-opening look at AI’s evolution over the past year. Building on the discussions from ISA24, leaders from three top tech companies will share how their AI solutions have advanced to meet market demands, helping distributors, manufacturers, and reps drive success in an increasingly AI-driven world.
Mike Hockett
Executive Editor, Modern Distribution Management
Bio coming soon.
Paul Noble
Founder, Verusen
As founder and CEO of Verusen, an innovator in supply chain data, inventory, and procurement technology, Paul Noble oversees the company’s vision and strategic direction. He has extensive experience in the industrial supply chain and distribution space, as he was recognized as a Supply Chain Pros to Know by Supply and Demand Chain Executive in 2020 & 2021.
Before founding Verusen, Noble spent over a decade with The Sherwin-Williams Company, where he specialized in supply chain/manufacturing and led its Eastern U.S. Industrial Distribution business unit.
Noble graduated cum laude with a bachelor’s degree in Management and Marketing from Lincoln Memorial University in Harrogate, Tennessee.
Chris Bauserman
Chief Marketing Officer, Conexiom
As CMO of Conexiom, Chris is passionate about showcasing the amazing business results achieved by our customers. Chris has successfully driven growth for leading B2B software firms over the past 20 years, focusing on offerings that drive tangible ROI and improve customer experience. Prior to Conexiom, he led marketing for CommerceIQ and NICE CXone (inContact), and also held leadership roles at Rackspace, SailPoint, and IBM. Chris holds a B.S. in Engineering from the University of Michigan and an MBA from the MIT Sloan School of Management.
Kevin Brown
CEO & Co-Founder, LeadSmart Technologies; Co-Creator & Co-Host, Around the Horn in Wholesale Distribution and Manufacturing
Kevin Brown is a business and technology advisor, startup founder, and executive with 30+ years of experience in sales, marketing, and leadership. As CEO and Co-Founder of LeadSmart Technologies, he leads the company and the development of LeadSmart Channel Cloud™, an AI-enabled SmartCRM and Customer Intelligence platform.
LeadSmart helps wholesale distributors and manufacturers unify siloed data, accelerating sales growth, improving customer experience, and boosting efficiency.
One of the few global tech executives with hands-on experience in wholesale distribution, manufacturing, and as an Independent Manufacturer’s Representative (IMR) Kevin brings a unique perspective to his work. Kevin also co-hosts the top-rated “Around the Horn in Wholesale Distribution” Podcast, covering the weekly news in the economy, supply chain, M&A, technology, and AI’s and the impact on the industry.
The Power of ISA Networks: Emerging Leaders, Women in Industry & Veterans Empowerment
-Michael Moore, Director of Business Development, Vallen -Renee Ricciotti, National Safety & Industrial Channel Director, 3M -Darryl Woods, Sr. Sales Operations Manager, Stanley Black & Decker
Tuesday, April 1, 2025 from 10:50AM — 11:50AM
The Power of ISA Networks: Emerging Leaders, Women in Industry & Veterans Empowerment
In a world where meaningful connections and true community are rare, the Industrial Channel is stepping up and leading the way. Despite the rise of e-commerce, robotics, and AI, our industry will always be driven by people and the powerful relationships they build. But these relationships go beyond trade shows and speed dating meetings—they come from passionate, like-minded individuals who are actively building their professional tribe.
Join this session to hear from the leaders of ISA’s Networks—Women in Industry, Emerging Leaders, and the new Veterans Empowerment Network—as they share the impact these communities are having across the channel. Discover how each network supports its members, drives value, and makes a tangible difference in both individual careers and company success.
If you’re looking to maximize the value of your ISA membership, the ISA Networks offer a powerful way to connect your company and team with the greater industrial supply community.
Michael Moore
Director of Business Development, Vallen
Michael brings over 30 years of experience in the industrial distribution sector and has dedicated 17 years to Vallen, where he now serves as the Director of Business Development. He is also a retired Chief Master Sergeant with 26 years of distinguished service in the United States Air Force.
Renee Ricciotti
National Safety & Industrial Channel Director, 3M
For the last 30 years, Renee Ricciotti has been a 3M passionate advocate for women in the industrial industry. She demonstrated her strengths while leading many teams throughout the 3M Industrial Business across the United States. Faced with many challenges as a 3M female industrial leader, Renee has put her leadership skills and industry expertise to work by successfully building multi-functional teams to effectively serve 3M’s Safety and Industrial customers.
Over her career, she has received numerous awards for her performance and service, including the ISA Influential Woman 2022, 3M Golden Step Award, 2018 Most Influential Woman in the Collision Industry, and 3M President’s Club. Renee is Vice Chair of ISA Women In Industry.
Renee earned her B.A. in finance and business administration from Villanova University. She passionately recruits for sales, marketing, and business analytics positions.
Most recently, as a Safety and Industrial Channel Director, US & Canada, Renee is focused on the inclusion of men and women in the general industrial markets.
Darryl Woods
Sr. Sales Operations Manager, Stanley Black & Decker
Darryl Woods Jr. is an energetic sales professional with over a decade of experience in various sales roles, having transitioned to sales enablement at Stanley Black & Decker (SBD) four years ago.
Recently honored with SBD’s prestigious Eagle Award, Darryl excels in empowering and energizing sales teams through onboarding, new product enablement, sales resources, and training initiatives. When he’s not working at SBD, Darryl serves as the chief toddler negotiator and entertainer, enjoying the adventures of fatherhood and travel with his young son.
Networking Lunch: The Exchange – Topic-Based Roundtables
Tuesday, April 1, 2025 from 12:00PM — 1:30PM
Networking Lunch: The Exchange – Topic-Based Roundtables
Get ready for The Exchange, a unique networking experience that’s all about intentional, topic-based connections. We’re pairing you with industry peers who share your top interests, so you can dive deep into key topics that matter most to you and your business. Before the event, you’ll get to know your tablemates through an introductory email, setting you up for meaningful discussions from the moment you sit down. This structured, facilitated buffet lunch is designed to be purposeful, valuable, and energizing.
Industry Topics include:
Digital Transformation and AI Integration
Discover strategies for adopting AI, automation and data analytics, discuss balancing innovation with cybersecurity and data privacy, and manage AI’s impact on workforce dynamics.
Talent Management and Workforce Evolution
Discuss approaches for attracting retaining talent in a competitive job market, adapting to hybrid or remote work models and ensuring employee well-being, and addressing skill gaps through reskilling and upskilling.
Sustainability and ESG (Environmental, Social, Governance)
Meet regulatory demands and consumer expectations for sustainable practices, align your business strategies with climate goals and social responsibility, and transparently report ESG metrics to stakeholders.
Economic Uncertainty and Geopolitical Risks
Share strategies to manage inflation, interest rates and potential economic slowdowns, navigate supply chain disruptions and geopolitical tensions, and build business resilience through diversification and scenario planning.
With pre-selected facilitators guiding the way, you’ll collaborate on solutions, share best practices, and spark new ideas. The Exchange is your chance to build connections that go beyond the day—continuing as valuable partnerships for the future.
Please note: This will be the only lunch option available at ISA25 on this date.
The ISA25 Exhibit Hall is a space designed for connection, innovation, and discovering the latest in tools, technology, products, and services for the industrial supply industry. This year’s exhibit hall is bigger and better, packed with even more booths and interactive opportunities to make every moment count.
Highlights:
Advanced Appointment Scheduler: Plan your time with ease using our AI-powered matchmaking technology. Meetings are scheduled in 15-minute increments; if you prefer a longer meeting, it’s recommended to book two back-to-back 15-minute appointments.
Meeting Bell Alerts: Stay on track with gentle reminders to transition smoothly from one meeting to the next.
Backyard Lounge: Take a break in our “Backyard” Networking Lounge (sponsored by Enable), featuring turf, string lights, picnic tables, and a beverage station—the perfect spot to recharge or keep the conversation going.
Activation Stations: Spread throughout the exhibit hall, these interactive stations are designed to inspire networking moments.
Veterans Empowerment Network (VEN) Reception: Enjoy a one-hour open bar right on the exhibit floor, complete with interactive stations to spark new connections and conversations. All are welcome!
AN IMPORTANT NOTE:
At ISA25, attendees pre-schedule their meetings before the event begins using our appointment scheduling tool, allowing you to connect only with the companies you want. Our Networking Playbook will guide you through setting up your schedule for a productive exhibit hall experience.
When the Exhibit Hall Winds Down, the Connections Ramp Up!
ALL ARE WELCOME!
Wrap up your day with a laid-back hour of networking at the Veterans Empowerment Network Reception, right on the exhibit hall floor! Grab a cold beer or glass of wine at the open bar and unwind in our “Backyard” Networking Lounge, complete with picnic tables, turf, and string lights for the perfect vibe. Connect with industry pros and fellow veterans in a relaxed, easygoing atmosphere designed for meaningful conversation.
Join us for an evening honoring the incredible women driving the industrial supply world forward—alongside the men who champion and support them. Held in the sparkling Crystal Gazebo at the Gaylord Opryland, this reception combines elegance with warmth, offering the perfect setting for connecting and celebrating together.
Enjoy drinks from the open bar as you connect with industry peers. This gathering is your chance to recognize the achievements of women in the industry, share experiences, and build stronger bonds within our community.
Let’s raise a glass together to celebrate the accomplishments of women in the industry!
Join the Emerging Leaders Network for a laid-back evening at Fuse Sports Bar from 7:30 to 8:30 PM!
Grab a drink, connect with fellow next-gen leaders, and build new connections in a fun, relaxed setting. ISA is picking up the tab for drinks, so all you need to bring is yourself (food is on your own). Open to all—come hang out and get to know some amazing people!
This evening is set aside for ISA25 attendees to plan their company dinners. Dine at one of the many excellent restaurants within the Gaylord Opryland (listed below) or venture into downtown Nashville for the evening. The choice is yours!
Gaylord Opryland Onsite Restaurants
Cascades American Cafe
American Dress code: Casual Phone: 615-458-6848
The Cascades American Cafe serves classic American dishes in a spectacular atrium enclosed by serene waterfalls and sheltered with exotic plants. Cascades Menu
Old Hickory Steakhouse
Steakhouse Reservations required: Make a Reservation Located in Delta Atrium
The signature restaurant of the Opry dubbed after Andrew Jackson possesses a glorious 1855 Black Angus Beef and is the closest thing mankind has come to perfection. This, along with a cheese sommelier and an equally impressive list of wines is all enjoyable from within this antebellum-styled mansion. Old Hickory Steakhouse Menu
Library Lounge at Old Hickory Steakhouse
American/Bar Lounge Dress code: Smart Casual Located in the Delta Atrium
Classic and modern cocktails, whiskey, wine or beer are served within this classy yet casual parlour. Enjoy your drinks in leisurely chairs surrounded by easy lightning, dark woods, and of course, a collection of books.
Ravello
Italian Dress code: Casual Phone: 615-458-6848 Located in Garden Conservatory Atrium
Great Italian food and atmosphere styled after the beautiful coastal town of Ravello in Italy. Not only does it have a pasta bar but a selection of handmade pasta for your enjoyment within a garden-enclosed area with quite the view. Ravello Dinner Menu
Solario Cantina
Mexican Dress code: Casual Phone: 615-458-6848L Located in Garden Conservatory Atrium
Enjoy everything from daring Mexican flavors to namesake margaritas and an astonishingly 100 varieties of tequila. Enjoy everything you relish in Mexican food along with a selection of seafood and enjoyably simple specialty meals. Solario Cantina Menu
Jack Daniel’s
Southern Dress code: Casual Phone: 615-458-6848
Located in Magnolia section
Traditional hand-crafted southern-style food and personally selected Tennessee Whiskey all within a warm bluegrass atmosphere and backdropped with a true Nashville musical experience. Jack Daniel’s Menu
Findley’s Irish Pub
Pub Dress code: Casual Phone: 615-458-6848 Located in Magnolia section
Findley’s Irish Pub serves a variety of craft beers on an antique wooden bar with all the traditional Irish meals you’d imagine such as Guinness pie, steak, and fish and chips in addition they are known to have live bands playing for your entertainment.
Fuse
American Dress code: Casual Phone: 615-458-6848 Located in Magnolia
Enjoy the latest game at Fuse Sports Bar, sporting more than 100 high-definition televisions, club lighting, and the old grilled tailgate food along with whatever beer you love. Fuse Sports Bar Dinner Menu
Wasabi’s Sushi
Japanese Dress code: Casual Located in the Cascades Atrium
Japanese sushi and a selection of traditional sake and beer are served nearby idly bathing koi fish and the soothing flow of two waterfalls for a view to make your day truly an experience.
Paisano’s Pizza & Vino
Italian Dress code: Casual Located on the Delta Island
A casually festive restaurant that serves Tuscan pizza, and pasta, along with freshly baked bread sticks, and revitalizing fresh salads.
Conservatory Wine Bar
Bar Dress code: Casual Phone: 615-458-6848 Located in Garden Conservatory Atrium
The Conservatory Wine Bar bares a fashionably sophisticated setting accompanied by a diverse collection of domestic and international wines for the casual and connoisseur.
Conservatory Cafe
Continental Dress code: Casual Located in Garden Conservatory Atrium
Variety of tasty options such as fresh pastries, sandwiches, wraps, salads and desserts. Open 24 hours a day and conveniently serves hot meals until midnight for those who prefer the nightlife.
The Falls Bar & Lounge
Tapas
Dress code: Casual
Located in the Cascades Atrium
The Falls Bar & Lounge is the signature bar and lounge with a tapas-style menu that contains cool champagne, signature cocktails, excellent wines, and bottled beer of many a brand. Its leisurely setting comes with complimentary Wi-Fi access for those of you interested in business and casual use of the web. In addition, The Falls also serves coffee and dessert to complete your morning, afternoon, evening, and night.
Stax
American Dress code: Casual Located on the Delta Island
Stax is a create-your-own burger/sandwich fantasy restaurant where all your handheld bread-contained dreams come true. Everything from contents, condiments, size, and sides are all yours to pick and choose along this riverside burger palace.
Bravo Gelato
Dessert Dress code: Casual Located in Garden Conservatory Atrium
Excellent Italian Gelato to satisfy that not-so-subtle need for something sweet. Every flavor from chocolate to avocado and even Amaretto is easily found at the Magnolia entrance to the Garden Conservatory Atrium.
Delta Delight
Dessert Dress code: Casual Located in the Delta Atrium
Heap your favorite toppings upon a selection of frozen yogurt to make your own delicious frozen mountain, without a doubt, a worthwhile excursion.
Morning Workout Led by the Veterans Empowerment Network
All fitness levels welcome
Wednesday, April 2, 2025 from 6:00AM — 7:00AM
Kick off your day with an energizing outdoor workout, guided by Ed Solis of the Veterans Empowerment Network.
Join us at 6:00 AM on Wednesday, April 2, 2025, to refresh your body and mind in a group session. Meet in the Magnolia Lobby, where participants will gather and walk together to a nearby grassy area for this invigorating start to the day.
The ISA25 Exhibit Hall is a space designed for connection, innovation, and discovering the latest in tools, technology, products, and services for the industrial supply industry. This year’s exhibit hall is bigger and better, packed with even more booths and interactive opportunities to make every moment count.
Highlights:
Advanced Appointment Scheduler: Plan your time with ease using our AI-powered matchmaking technology. Meetings are scheduled in 15-minute increments; if you prefer a longer meeting, it’s recommended to book two back-to-back 15-minute appointments.
Meeting Bell Alerts: Stay on track with gentle reminders to transition smoothly from one meeting to the next.
Backyard Lounge: Take a break in our “Backyard” Networking Lounge (sponsored by Enable), featuring turf, string lights, picnic tables, and a beverage station—the perfect spot to recharge or keep the conversation going.
Activation Stations: Spread throughout the exhibit hall, these interactive stations are designed to inspire networking moments.
AN IMPORTANT NOTE:
At ISA25, attendees pre-schedule their meetings before the event begins using our appointment scheduling tool, allowing you to connect only with the companies you want. Our Networking Playbook will guide you through setting up your schedule for a productive exhibit hall experience.
Main Stage Session: Legislative Luncheon featuring the National Association of Wholesale Distributors (NAW)
Brian Wild, Chief Government Relations Officer, NAW
Wednesday, April 2, 2025 from 12:00PM — 1:15PM
Legislative Luncheon featuring the National Association of Wholesale Distributors (NAW)
Join us for this exclusive Legislative Luncheon, where you can gain crucial insights into today’s legislative issues impacting the ISA membership. Led by Brian Wild, Chief Government Relations Officer at NAW, this session will dive into the latest developments in regulations, taxation, labor, healthcare, and more.
Attendees will enjoy a hot, plated lunch while networking with peers, followed by an engaging presentation from Brian that provides a thorough analysis of legislative changes and their potential effects on your business.
Key Topics of Discussion Include:
State of Regulations – Insights on the current regulatory landscape and what it means for the industry.
Taxation – Learn about recent tax legislation and how it could impact your financial strategy.
Labor – Updates on labor laws and policies that may affect your workforce.
Healthcare – Key healthcare legislation and what it means for your company’s benefits and insurance options.
More Legislative Insights – Brian will address additional issues relevant to ISA members, ensuring a well-rounded overview of what’s ahead.
This luncheon is an excellent opportunity to stay informed, engage with industry leaders, and get up-to-date information on the legislative matters that matter most to your business.
Please note: This will be the only lunch option available on this date at ISA25.
Brian Wild
Chief Government Relations Officer, National Association of Wholesaler-Distributors (NAW)
Former U.S. Senate, House and White House staffer, including service as advisor to House Congressional Leadership and Vice President Dick Cheney, Brian Wild is a “big picture” strategist, who has helped businesses and trade associations advance their policy priorities amid the complex and competing interests on Capitol Hill. Known as a coalition builder, Wild has a track record of unifying third-party groups to create political momentum and achieve policy success.
Brian Wild is a tremendous advocate for the wholesale distribution industry in Washington D.C. advancing the causes of small, medium and large distributors to policy makers in Congress, the White House and Federal agencies. His work to build consensus among third-party validators, including think tanks, advocacy groups, other trade associations and corporations helps amplify and echo the voices of NAW’s member companies and associations. Brian also leads NAW’s PAC and grassroots programs, helping get good candidates elected and ensuring the voice of the wholesale industry is widely listened to.
A fourth generation Colorado native, Wild has worked in Washington DC for 30 years and now lives with his wife Emily and four children in Alexandria, VA.
Closing Keynote: Challenges and Opportunities in 2025–2026–2027
-Taylor St. Germain, Economist & Senior Consulting Speaker, ITR Economics
Wednesday, April 2, 2025 from 1:30PM — 2:45PM
Closing Keynote: Challenges and Opportunities in 2025–2026–2027
As we look to 2025 and beyond, business leaders will face both challenges and opportunities. Inflation and interest rates will return on the wings of government spending, a tightening labor market, global demand, and higher-cost production inputs from raw materials to electricity. Navigating the twin challenges of inflation and interest rates will require immediate action. We will discuss the timing and the actions to take to get your company ready for the next few years and the rest of the decade.
Manufacturing and the economy in general are in recovery, but the rate of rise will vary by industry and even geographic region. The information we present on the various domestic and global landscapes will allow decision-makers to position their companies for maximum return through the coming years.
A IMPORTANT UPDATE ON OUR CLOSING KEYNOTE SPEAKER:
While we were all looking forward to hearing from Alan Beaulieu one last time before his retirement, Alan has made the difficult but necessary decision to step away from speaking earlier than planned to prioritize his health and well-being.
We’re incredibly grateful for Alan’s contributions to our industry—his insights have challenged us, made us think, and yes, sometimes even terrified us (in the best way). Please join us in congratulating him on a well-earned retirement.
That said, we are in great hands.
Alan has personally assured us that his successor, Taylor St. Germain, will continue delivering the trusted ITR economic report we all know and rely on. Taylor brings deep expertise and a dynamic approach to forecasting, ensuring we receive the same high-value insights to help navigate the road ahead.
Please join us in congratulating Alan on his retirement and wishing him all the best, while also giving a warm welcome to Taylor as he takes the stage at ISA25!
As an experienced economist, Taylor St. Germain provides consulting services for small businesses, trade associations, and Fortune 500 companies across a spectrum of industries. Taylor specializes in forecasting at both the market and company levels and is a key contributor to maintaining ITR Economics’ forecast accuracy rating of 94.7%.
His dynamic personality and extensive knowledge of economic trends and their business relevance are highly valued by clients and colleagues alike.
Taylor spent time in the tech industry providing market intelligence to electronics OEMs, semiconductor companies, and component manufacturers. In his five years with ITR Economics, he has worked with various distributors, manufacturers, and producers, helping each client navigate the business cycle and optimize their corporate planning strategy. Taylor has also spent several years in Texas furthering his research in the industrial sector, with a specific focus on oil and gas.
Taylor earned his bachelor’s degree in statistics from the University of Vermont and is finishing a master’s degree in applied economics at Southern New Hampshire University. He has been featured in OEM Magazine, NALP, Lawn and Landscape, and on the Fab Lab and Wealth Formula podcasts.
As ISA25 comes to a close, join us for final remarks, a recap of the event highlights, a celebration of the connections and insights shared, and an inspiring send-off to spark action and innovation.
If you are not an ISA member, please mail your check* to the address listed below.
The ISA Foundation 3435 Concord Road, Unit 21889 York, PA 17402
*checks payable to The ISA Foundation
To all ISA Members and ISA Atlanta 2020 Attendees,
After continuous monitoring of the evolving situation with the novel coronavirus (COVID-19) and much deliberation, the Industrial Supply Association (ISA) is announcing today that the ISA Board of Directors have voted to cancel ISA Atlanta 2020 scheduled to take place April 20-22 in Atlanta, Georgia. Everyone at ISA understands and appreciates the time, effort, and resources that you have put into preparing for this event. Like you, we have been working hard, and were looking forward to coming together to Engage, Learn and Lead.
This decision was made after careful review of the most recent facts from the Centers for Disease Control (CDC), World Health Organization (WHO), the Georgia Department of Public Health and other local authorities. Ultimately, the health, safety and well-being of our members, management team and the community at large led to this decision. Although difficult, as this decision comes at a significant cost to ISA which is a nonprofit, we know it’s the right thing to do.
With that in mind, it’s important to note that ISA is YOUR ASSOCIATION and ISA is OUR INDUSTRY. With over 118 years of history, our mission is to provide the strategies and tools to help companies remain relevant throughout industry change. This global pandemic, combined with the accelerating disruption we all are facing, demonstrates now more than ever the need for ISA to continue its pursuit of Leading the Channel Forward®.
The good news is that we have the financial strength to weather this storm. We plan to access our financial reserves to make that happen. These reserves are intended to protect ISA in times like this and for investing in value added programs that benefit ISA members and our industry.
With this decision, we are prepared to refund 100% of all registration, booth and sponsorship fees. However, recognizing the significant impact on our reserves, we are asking for your consideration in donating your registration, booth fees and/or sponsorships to the ISA Foundation, all or in part, at the level your organization is able to support. Foundation funds will only be used for education, research and/or scholarships and your organization will be recognized as a supporting patron of the Foundation helping ISA continue its mission critical purpose. Your donation will help continue the momentum and fuel the future of the Industrial MROP Channel. We recognize the magnitude of this ask, but if each company can help in some way, together, we will strengthen ISA, our community and industry overall.
In the coming weeks, a member of the ISA team will contact all ISA Atlanta 2020 participants to discuss refunds and or donations. Due to the large number of companies and attendees we ask for your patience as we begin this process. This is a priority and will be given the urgency it deserves.
In closing, I would like to thank everyone that has reached out with overwhelming support and positive feedback regarding the path and mission we are on. To all, please keep an eye out for upcoming announcements regarding the Lifetime Achievement Award, Innovation Impact Awards, Phase 2 Analytics for Distributor, Manufacturers and IMRs, Scholarships and so much more.
On behalf of the ISA Board of Directors, I would like to thank you for your patience throughout this decision-making process and your commitment to your association – ISA.
Stay up to date with the latest information we have here.
Cancellation Policy for Registration:
The Emerging Leaders Virtual event will be recorded and available for thirty days after September 2nd 2020. Due to the virtual accessibility of this summit, no refunds will be issued if you are unable to attend the live event.
Cancellation Policy for Registration:
The Women in Industry Virtual Summit 2020 will be recorded and available for 30 days after the event. Due to the virtual accessibility of the event no refunds will be issued if you are unable to attend the live event.
Cancellation Policy for Registration:
Economic Guidance: Gearing Up for Growth Webinar will be recorded and available for 30 days after the event. Due to the virtual accessibility of the event no refunds will be issued if you are unable to attend the live event.
First-Time Attendee Non-Member Rate Policy
This policy is for first-time attendees whose company has never been an ISA member or, whose company has not been an ISA member for the past 3 years.
Defining “First-Time”:
First-time denotes the company and not the individual person who is attending.
A company who has been an ISA member within the past three years would first need to renew their ISA dues before registering their employee(s) for the event.
Occurrence:
A non-member company may attend two ISA events during one 12 month period (Jan – Dec) at the non-member rate.
Before registering for any additional events your company will need to renew or join ISA.
Emerging Leaders Hot Pass
Emerging Leaders All Access Pass
Member Rate Policy
To qualify for member rates, 2020 membership dues must be paid.
Non-exhibiting Rate Policy
Non-exhibiting rate is for the first attendee only – any additional attendees, see the Member or Non Member rates.